Posts Tagged ‘SEO’

Conquering Writers’ Block (part one)

Monday, May 7th, 2012

If you are composing articles in order to advertise web sites, either your own or those of someone else for a fee, the first thing to do is choose topics that you are at least mildly interested in. Let’s take for granted from here on that you are composing to support your own web sites.

Well, presumably you would not have commenced a web site on a topic that you know nothing of and have no interest in. I have tried writing on topics I know little about and, although it can be done (500 words is not much), I do not think that I have ever been truly content with the results.

So, let’s begin by picking a site that is interesting to us, but is not so mainstream that you have no opportunity of ranking on Google for a few niche words.

The most popular subjects are: love, health, sport, cars, insurance, travel, fashion and dieting but you would be hard pressed to earn any money from sites in those areas because they are snowed under by people with far more resources than you or I.

Therefore, you have to step back a little. Pick one of the above and drill down until there is much less competition, but remain within your interest group.

For instance:

Love: I am married to a Thai girl, so I could have a website on mixed marriages, mixed race marriages, Buddhist-Christian relationships in marriage (or dating), living in Thailand with your Buddhist wife, etc, etc.

Health: diabetes is a big killer in our village. The topic is too big, but what about cooking for an aging diabetic, Asian diabetic recipes, diabetes mellitus etc, etc?

Sport: I have no real interest in sport, but I could compose a site on where to go in London during the 2012 Olympic Games.

Cars: no interest again, but I am interested in the technology of hybrid vehicles This could be further refined to hybrid cars or motorcycles from one country of continent.

I won’t go through the remainder of the list, but I think that I have illustrated the tactic. Then you need keywords that people use to look for websites on these subjects. Enter ‘Google keyword tools’ into Google and you will see a assortment of free keyword tools to help you find the best ones.

Then, you purchase a URL that matches one of those keywords – hopefully the one that is most sought for every month. You will require at least five interesting pages of about 500 words each for your new web site to have a lot of chance.

Then you will require at least two or three pieces to advertise each page. These articles will get you backlinks which will help your website rise to page one on Google for your keywords. Therefore, you need 10-15 keyword (phrases) for every fledgling web site.

I make two-three websites at a time, because variety makes writing easier. It is difficult to come up with 10 original articles and five web pages in five days, but not so problematic to write 20 pieces and 10 web pages in 10 days. The readers will not be so bored either.

Although the web site has to be interesting to you for you to be able to write so a lot about it, it also has to be interesting to others or you are working for your own pleasure and no money. However, judging what will become a successful website is impossible.

Owen Jones, the author of this piece, writes on a variety of subjects, and is now concerned with Blogging. If you would like to know more, please visit our website at PLR pieces.

How to Create Your Personal Brand by Utilizing Social Media

Saturday, May 5th, 2012

Most social media users understand that in order to take advantage of social media websites, you must be an active participant and really give something back that is valuable. This is exactly what helps you build a personal brand that your audience is able to identify with. The article below will provide a few tips on how you can use social media to your benefit to ensure that your brand building efforts are successful.

Be Social: Obviously, your first move is to be sociable. Determining how you will handle your social resources is a requirement if your goal is to create a brand for yourself online. Once you start frequenting the various social media sites, you will want to get them all organized and optimized. Expose your personal brand to as many people as you can. Having the ability to display your knowledge, reputation and authority in a professional way will help you a lot. Make sure that you benefit from any social media platform that has an impact on your personal brand. Make connections to each of your social media accounts.

Do Not Stress About Having a Small Business: There is a misunderstanding that only larger companies can use social media to their benefit to build up their brand. This is very untrue because small businesses can utilize social media to become larger and successful. But unless and until you utilize social media the right way and connect it to your business, you won’t see much happening. When your focused group of people are online, you have people within your niche that want to provide viewpoints and peek into your online brand.

Practical Application: When you build your brand and do your marketing through social media what matters most isn’t theory it is putting to use the things you learn. This means that nothing will ever work better than actually applying all of the strategies and tactics that you learn–the results will prove to you that you are doing the right thing once you actually start doing things. If you are engaged with your target market, you will be better able to understand what it needs and wants and then be able to give it to them while building good and strong relationships there. The more actively you participate in social media, the more likely it is that your target market is going to take notice of your business. It is going to take some time to truly create a presence for yourself but you will absolutely have an upper hand if you continue to be persistent in the things you do. If you work with a team then you need to let your teammates get engaged with the process because simply telling them what you’re doing won’t be enough.

Creating and nurturing your personal brand through social media is not as difficult as people make it out to be. It just involves spending time on it, working hard and staying focused. So, what is stopping you? Go and start using the social media sites to create and maintain your brand.

Maybe navigate to my website for smart data: homemadediet or clickhere.

E-commerce sites benefit from optimised product pages

Wednesday, May 2nd, 2012

Search engine optimisation is a sprawling discipline these days and there are all sorts of ways of attracting web traffic. Many people think of web marketing in terms of getting high rankings for a handful of obvious keywords, but there’s more to it than that. A large proportion of the visitors arriving at an e-commerce site will land on a product page first of all.

Often, all that needs to be done to get more traffic to your product pages is to add some decent product descriptions. An e-commerce site that hasn’t optimised its product pages is missing a trick and quite a valuable trick at that. Optimising a product page isn’t about getting hundreds of links pointing towards it or anything like that.

Some websites don’t feature product descriptions of any length and these pages offer little of value over those on a competitor’s site. Some websites use the manufacturer’s product description and this doesn’t help your pages stand out from the crowd. Provide unique and useful information on your product pages and you give Google a reason to present them in search results.

A lot of time, money and effort is expended trying to get home pages to rank well, but many people overlook minor pages. The great advantage of optimising product pages is that it’s relatively easy to achieve. There is far less competition when it comes to product pages, so small changes can often provide huge rewards.

Unique text on a product page also makes it seem like a more useful result to search engines and they are then more likely to feature them in their results for related searches. The more relevant text you have on a page, the more likely it is to rank for long tail search terms and this also means more visitors. Write original product descriptions and you provide something useful for your users.

Just Search Ireland is of the Europe’s leading SEO agencies offering a number of SEO services and internet marketing services.

Generate Wealth Through World wide web Marketing

Friday, April 27th, 2012

Are you currently considering marketing your business on the web? Should you did not answer yes, you have to look at it much more closely. By reading this written piece, you may know the basics of World wide web marketing and advertising so you can start coming up together with your own tactics.

Site-wide links are links that appear on each and every single page of a website. Typically, you’ll locate that webmasters place them towards the bottom of each page. These sorts of links are great for bringing men and women toward a specific section of the Internet internet site. It is important to link your menus appropriately utilizing site-wide links which can be easy to use. Your menus really should contain a brief and clear description for every single page.

Meta tags are used by search engines to understand the content of one’s internet site. Search engine robots use your meta tags to index your site; they’re not designed for viewing by your internet site guests. The meta tags which you use inside the starting are essentially the most critical and need to have relevance for your item as well as your site. Meta tags are often employed excessively, so you ought to locate option tags for your net pages. Find out what your clients search for when they are looking for a item like yours.

You’ll be able to use these for articles and image descriptions. This type of format makes it easy for internet crawlers and humans alike. On the internet site, you should also include photographs, articles and headings.

Remain up to date and appear for new methods. While you must absolutely continue to utilize the marketing and advertising tactics which have proven efficient for you personally, it is important to locate methods to continually boost your marketing. The culture of the internet is often altering. It’s impossible to predict when changes in trends will come. Hot new trends are always briefly lived, but that does not mean you can’t benefit even though the trend is happening. Useful use of trends can enhance sales and make profits soar. Maintain existing with the newest in viral video trends and concepts so that you’ll be prepared should an opportunity arise.

This article only consists of a sampling of the methods it is possible to use with web advertising and marketing. The strategies discussed in this short article can serve as an excellent beginning point for the world wide web advertising and marketing campaign. The moment you have implemented them, continue mastering more so that you’ll be able to consistently enhance.

Get the scoop on our Brian Fanale Review by visiting our site that shows lots of Brian fanale MLSP secrets that you can apply in no time.

SEO for small businesses

Thursday, April 26th, 2012

Very few businesses aren’t on the internet these days. No matter what you sell or what service you offer, you are sure to benefit from having some sort of website. When looking for a shop or a service, many people turn to the internet first of all and as they are likely to find what they want without going elsewhere, it is important to have a web presence.

SEO is not just about dominating the rankings, appearing at the top of search results for really obvious phrases. SEO is about making the most of your website, attracting the right sort of visitors – those who will be useful to you. A lot of small business owners steer clear of SEO, thinking it is not for the likes of them, but this is incorrect.

Competing against major organisations and established websites demands a sizeable budget. SEO for a small business is more about exploiting a niche and getting traffic that way. If you are a small business and you want to get to the top of the first page of search results for a popular search term, you are likely to be disappointed.

Small businesses often profit from area-specific searches and specifically from having a presence in Google Places. The internet is vast, but people still need local services and local shops. Many times web users are looking for local businesses when they head online and carry out a search.

With less competition, it becomes easier to rank for a term, so identifying something non-competitive but profitable is a great way of profiting online. A lot of small businesses have had great results through ranking for less common search phrases ignored by larger sites. Very targeted search queries are more likely to result in a sale, so ranking for these can be incredibly profitable, even if they are less popular search terms.

Just Search UK are one of Europe’s leading SEO companies offering a number of SEO services and internet marketing services.